Welcome to the SA Specialist programme, which will assist you to become an authority on South Africa and its attractions, to better sell the country as a holiday destination and to enhance your earning potential.

The SA Specialist programme is an interactive learning experience designed to improve your knowledge of South Africa and equip you with the skills to sell South Africa as a tourist destination; in essence, you become an expert on South African travel, giving you the opportunity to market yourself as such and to improve the level of service you give to clients.

There are two courses:

  • SA Specialist: Essentials
  • SA Specialist: Experiences

You have 90 days to complete the SA Specialist: Essentials course, which introduces you to South Africa and its attractions. Study in your own time, when it suits you ... as long as it’s completed within the three months. You will need to successfully complete four compulsory modules, three elective modules (though you may choose to complete up to nine elective modules if you wish), and a final assessment in order to qualify as an SA Specialist.

Once you’ve become an SA Specialist by completing the Essentials course, you qualify for the video-rich SA Specialist: Experiences course, which exposes you to a series of fantastic South African experiences. Choose one experience, or choose them all – it’s up to you. There’s no time limit on this one.

Through the SA Specialist programme you will become a South African Tourism-accredited travel specialist who has the knowledge to sell South Africa as a destination. You are also entered into the South African Tourism (SAT) database of SAT Specialists, improving your marketability. You will receive a certificate confirming that you have successfully completed the relevant course, and will be entitled to use the name 'SA Specialist' or 'South African travel expert' in your marketing materials.

The courses are free.

Start now and enjoy the course!